Meet Our Founder
Executive Beauty Coach, Educator,
& Brand Strategist
I am Shay B. I have been a beauty professional since 2004 and a creative for as far back as I can remember. I started as a freelance makeup artist while earning my bachelors degree from Oakland University in Rochester, Michigan. After graduating, I entered the beauty industry full-time. Along with freelancing for various magazines and photographers, I also built a celebrity clientele and worked with LaChae Cosmetics until 2005.
In 2006, I began a thirteen year career with M.A.C. Cosmetics where I supported artist training & development, DEI efforts, brand expansion, retail operations, and sales.
As a wife, mother of three girls, and beauty lover, I founded Shay B. Beautiful on the principle of living a beautiful life personally, socially, and professionally. This type of beauty starts from within and is left with everything and everyone you touch. That's important to me.
At Shay B. Beautiful, we offer business and beauty solutions rooted in innovation, influence, and inclusion using our Beautyprint Services. This is shown through our own contributions in technology, community activism, DEI education, and more. We serve Brands, Retailers, Organizations, Beauty Professionals, and Creatives..
Additionally, we are building a brand of our own. My Beauty Kit is a digital beauty brand focused on convenience and fun. Along with our new mobile app, we retail specialty beauty products that are aimed at making your relationship with beauty less intimidating. My Beauty Kit is your new Beauty Bestie!
There is something magical about having the opportunity to do what you love. This is an opportunity that I don't take lightly. I pour fifteen years of passion and experience into all that I do.
My work has been featured in Ebony, Essence, Black Enterprise, Jet Magazine, MTV, Who's Who, and NFL half-time shows.
Thank you & #bebeautiful